Writing a company blog is a task some business owners avoid and fear. While it may sound scary and overwhelming, it’s actually easier than you think.
Consonant Marketing offers small business public relations services such as company bios, press releases, media outreach, full campaigns and much more!
We produce effective small business public relations campaigns through authentic engagement, organic content and work with both digital and print media platforms.
Building a successful small business starts with your ideas, is driven by your passion and grows by sharing your story and experience with your community.
We help write your story and tell it to the world!
Your Business Gets
- Local and National Campaigns
- Media Exposure (Online and Print)
- Quality Links To Your Website
- Online Reputation Management
- Unique Web and Social Content
- Press Relationships
Smart PR Works Online and Offline
Effective small business public relations campaigns contain a combination of online and traditional marketing.
Online PR associates itself with improving results from many of the other online marketing communications, such as social media, SEO (link-building), and word-of-mouth marketing. More traditional forms of PR come in media and press campaigns and include press releases, media pitching, and reputation management.
We work with both digital and print media platforms, engage with your industry and help you reach a loyal customer base the honest and organic way. When combined with proper online marketing channels, public relations will provide numerous benefits and returns on investments.
Consonant Marketing PR Services
There are multiple places to use content marketing both online and off. We work with your business to help create the most useful content across multiple platforms
Personal Brand, Company and Staff Biographies
Your company/personal bio is an important document and shapes consumers first impressions. A strong biography positively reflects who you are, what you have accomplished and what your business represents if you want people to purchase your goods and services, they need to be able to trust in you. They can’t trust you if they don’t know anything about you or your business. We specialize in crafting your story and sharing what makes your business stand out from the rest.
Local & National Press Releases
No matter your industry most businesses tend to have newsworthy items throughout the year. Small businesses tend to underestimate the power of good press release. It gives your business massive credibility and expands visibility to the public. Also, a release is an incredible backlink for SEO and is great for use in social media.
Consistently writing an engaging blog can be a real challenge. Your content has to serve a purpose and provide information that can help and inform your audience. We help craft content your audience will enjoy continuing to come back to read.
Social Media Campaigns
What you share on your social media platforms should be fresh, up to date and relevant to your audience. Social media is the best place to get direct communication and feedback from your community. We work with you to pair the best digital content to share and monitor your pages to ensure your community know you are listening.
Your online reputation can be seen in a number of ways. Whether you’re seeking employment, selling a product or looking for an investor, someone is going to turn into a search engine to learn more about you, so you better make sure what they are reading is good. Whether it’s through local directories, review sites or social media pages, you should be keeping an eye on what your community is saying to and about you. If this sounds like a task impossible to manage on your own, let us monitor and manage it for you.