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Nov252017
BrandingEntrepreneurshipOnline MarketingPublic Relations Generic vs Authentic

Generic vs. Authentic

Branding, Entrepreneurship, Online Marketing, Public RelationsBy Dustin TempletonNovember 25, 2017

There’s nothing wrong with generic as long as you’re okay with competing with everybody else to offer the lowest price. If that’s not okay, “authentic” matters.

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